Introduction to Management

The purpose of the course is to understand the basic principles and functions of management, the role of managers in businesses and the impact of changes in the business environment on decision-making. The course analyzes the main elements of the internal and external environment in which businesses operate. Moreover, it  highlights the importance changes and developments in the political, competitive, social, cultural, technological, physical and legal environment.

Key learning outcomes:

• Basic concepts of management, the importance of its study and the role of managers in organizations and businesses.
• The importance of the external environment and how it affects the role of managers
• The importance of Organizational culture and how it affects managers and businesses
• The decision-making process
• The nature, objectives and contemporary issues in the process of planning and strategic management.
• Basic concepts of organization and modern models of organization in business
• Basic principles of human resource management
• The role of leadership in business
• The nature and importance of control in business
• The elements that make up the macro-environment, the micro-environment, as well as the internal environment of a business.
• The complex interdependencies that exist in the business environment
• The concept of a value chain
• Models for reviewing the business environment as a system
• The nature of the political environment
• Political ideologies, and their effects on government policy and implications for business organizations
• The changing demographic composition of society and its effects on business organizations
• Change in family composition and household structure
• The effects on business of greater ethnic diversity
• The two-way relationship between society and business
• The diversity of technological impacts on business
• The increasing speed of technological development
• Innovation as a source of companies’ and countries’ competitive advantage
• The effects of the social environment on technology acceptance
• The impact of the internet on communication between organizations, and their environment

An applied sciences research-orientated university, promoting research excellence and innovation for the benefit of science and society. Recently developed strategic plan gives emphasis on campus life, student experience and sustainable development within the 17 UNSDG’s framework.

CUT is young, public university, established in 2004, first outside the capital city, attracted high-caliber researchers and students.